Emancipatory daily: Qiao Busi dies apple whether as before inviting

American media will report on October 5, presiding apparitor Qiao Busi has died before malic company. This was that day of home page of net of malic company official grieve over picture.

Reporter Liu Qiwen is stationed in beautiful reporter to slaughter flying trainee Fu Chengyu

American apple company will announce on October 5, before this company presiding apparitor Steve Qiaobusi already died, die at the age of is 56 years old. Malic company writes so on official website: "The apple lost the talent of a rich foresight and creativity, the world lost a strange person. " the home page of malic official net also changed Qiaobusi considerably black-and-white photograph and " 1955, 2011 " model of written characters.

Qiao Busi dies because of cancer your of the whole world " fruit pink " sigh unceasingly, but a when he stays " work " conti scooby costume nueing to changing the world however -- the AppleII 1977, Macintosh 1984, IMac 1998, IPod 2001, IPhone 2007, IPad 2010, and the IPhone4S that just releases. "Qiao Busi is one of the United States' greatest person that innovate, " for the word that his achievement uses American president Aobama, "He changes our everybody to see the way of the world. "He changes our everybody to see the way of the world..

　　 On Shanghai " free scooby costume fruit pink " do not decrease enthusiasticly

Qiao Busi never has come to China, but China is one of markets with the mainest apple however. L free memory card digital cameras ast noon, the store of malic Shanghai flagship that the reporter will come to be located in center of banking of international of land home mouth, rough statistic, more than 200 clients gathered together inside inn, before the product such as IPhone, IPad, IPod sells every equipment of the area, almost the client is in try out. Inn inside and outside did not show die with Qiaobusi pertinent information, the spot has what different with past sunset.

The reporter sees inside inn many clients die to reach the influence of the product below the banner to malic company in discussion Qiaobusi. Client Li Na is senior " fruit pink " , bought product of every generation apple, she tells a reporter, feel disappointed quite to malic company did not release IPhone 5 yesterday and releasing IPhone 4S originally, but be willing to believe 4S more now is " For Steve " (for Steve Qiaobusi) this one view. Another client barks the gentleman expresses most popular selling t mobile prepaid cards : "Of Qiao Busi great depended on bringing science and technology not only, still let people experience the beauty of science and technology. Still let people experience the beauty of science and technology..

canon ef 15mmAccording to retailing shop staff member Shen Yongji discloses, because yesterday is the cause of holiday, guest discharge is ferialer grow somewhat, sale outstanding achievement also has small promotion. It is reported, the means that the apple can mark with extinguishing an apple in succession in global shop commemorates Qiaobusi.

　　 Li Kaifu recall with deep emotion " favour of have found a superior appreciative of one's ability "

Those people that had had society with Qiaobusi also yearn for him with respective means.

Innovation workshop president holds CEO Li Kaifu concurrently ever hold post apple, brush a shoulder with Qiaobusi unluckily however and pass. "1990, I abandon Carnegie Mellon of the university when teaching duty to join malic company, the malic callosity that Qiao Busi already was founded with one's own hands by oneself abandons. Left 1996 when me when the apple, apple of Qiao Busi return has only after the distance 6 short lunar time. Apple of Qiao Busi return has only after the distance 6 short lunar time..

Our newspaper reporter is in even lin the best selling memory laptop toshiba e body the innovation workshop group of Taiwan, heard the predestined relationship of a paragraph of phone of Li Kaifu and Qiaobusi.

1998, li Kaifu decides to answer China to found for Microsoft Chinese academy. A day, just returned the home, the madam tells him: "A person that calls Steve calls to you. He seems to ask why you go to Microsoft all the time, why to go to China. " " which Steve? " " he calls Steve Qiaobusi. " the telephone that Li Kaifu dialed Qiaobusi rapidly. "Why don't you answer an apple to work? " Qiaobusi asks that in the phone. "Steve, I leave an apple already two years, I had not considered this issue at all. " Li Kaifu answers. "Listening, this nots matter. I know you, the employee before you feels you are a good boss, they say to me, should look for you! Before going to Microsoft, do you come here to look value bad? " Qiaobusi says. Although final Li Kaifu was not accepted,invite, but heart of Qiaobusi that loves ability makes up to now Li Kaifu recall with deep emotion.

In American reporter, " wall street daily " columnist · of Wo Er spy Mosibaige looks, qiao Busi did the business that a CEO should do: Invite applications for a job invigorates outstanding talent; With a view to develops for a long time, and rather than is short-term share price; Bold chip in, be brave in to assume huge risk. He holds to top product quality, developed true can the product of please user, and he very be good at promoting. As a busy CEO, he still is met personally the color of the diaphaneity of glass of bother about retailing shop and wood.

　　 Will the apple aim at TV innovation?

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The incorporeal character of apple of Qiao Busi it may be said, his die can you be in how old the future that this company affects on degree?

Qiao Busi is used to tight control controlling a product all development process, no matter be player of malic computer, music, mobile phone or flat computer, perforative his design concept. His star-chamber although arouse many controversy, also modelled the apple now undoubtedly.

Be in nevertheless go a few years, investor and consumer also got used to Qiaobusi's retired apple gradually. In a before dying many month, he announces formally already to resign the duty of CEO, by before COO Cooke replace. Qiao Busi is in 2011, mixed 2009 2004 tierce sick rest, it is to let Cooke manage company daily routine every time, and Cooke also does not lose popular confidence, do the apple orderlily. The apple is in even Qiaobusi rolled out new fund IPhone during sick rest 2009.

The analyst inside course of study says, the apple always can shift to an earlier date a certain number of year develop new product, and make detailed plan for new product. Short-term for, of Qiao Busi die won't cause major effect to the apple, commercial pattern of the apple and strategy are with 5 years or of 10 years of by a definite date.

Analysts still point out, qiao Busi's value had blended in company culture of the apple. Qiao Busi with dedicated celebrated at detail, characteristic of cultur memory laptop toshiba e of this one company also won't produce the detail with attention the finest product change.

But also analytic personage thinks, of Qiao Busi before the person that look up eye shot and sale skill cannot hand succeed sb in a post possibly. Qiao Busi dies before today, the apple rolls out IPhone 4S of product of newest mobile phone, because of its and go up generation product photograph is very less than improving, investor and consumer to one's great diappointment, this also becomes the caution signal of the road of malic future.

The summit summit hour that Qiao Busi made malic company -- this year in August, the apple surmounts dust gram Sen Meifu successfully, market prise of the whole world that ascend a top is highest enterprise. Die in Qiaobusi the following day, 6 days morning, malic share price is small a concussion, up to in the morning 11 when, rise 4.5 a little bit than before one day. Wall street did not change the grade of pair of apple stocks, much home company reiterated that day " buy " or " add hold " grade.

Lost Qiaobusi, apple whether as before inviting? The market to the apple the direction henceforth also is full of guess, below one its new product is to make attention central point more, a lot of experts think, TV can be domain of innovation of malic the next.

　　 His world, so simple

Xinhua News Agency stalks of grain especially for our newspaper (Ling Shuo) the lifetime that evaluates Qiaobusi with a word, very difficult. Businessman? Player? Controller? Start newlywed person? The stylist that try to be unique? The control person of behavior means? It is probably, not be probably. Can find, a the aptest perhaps word is, "Simple " .

Qiao Busi ever evaluated him so: "I have cuss of such a demon -- dedicated with simple. Compare simply complex more difficult, because you must try hard,be ground Qing Dynasty is empty your cerebra, let it become simple. But this kind of effort is confirmed finally to be valuable, because once you enter the sort of state, can shake big hill. can shake big hill..

The university learns Qiao Busi only period leave school, establishing together with companionate Steve Wociniyake before malic company, ceng Yuan goes to India to search " spirit is how-to " . Over, he becomes a Buddhist. Later, his wedding also is next holding is chaired abbely in buddhism.

Because this somebody evaluates Qiaobusi, he blends in thinking of simple cultivate oneself accord most popular selling canon ef 15mm ing to a religious doctrine in lay tide. Then, stand to go alone especially, persist one's old ways, it is Qiaobusi's disposition not only, it is the disposition of malic product more.

More point of fall are not in malic product actually new technology, and depend on a kind of new concept and new experience, namely what Qiaobusi says " humanitarian " . It lets an user experience at this kind madly, make this kind of concept makes a kind of habit.

A few employees that are in malic company look, qiao Busi is right the sort of forces disease approximately control of process of product research and development desire, make his thinking is obtained in the product reflect thoroughly. To the product, what he wants is a kind " simple complex " and " complex convenient " , those who want is " in simple in finish all things " and " in doing all things the sort of convenient " .

From the apple player of music of system of 2 personal computer, Macintosh, IPod, IPhone mixes IPad is these 5 in malic course the product that has milepost sense also can see a common characteristic: Simple.

In some sense, qiao Busi creates malic company twice, it is to establish apple, it is regression saves the apple that is close to failure. Use him Qiaobusi word, after making return apple, he is pondering over a problem all the time, that does subtraction namely, namely bold and resolute cuts project of research and development and staff.

Should cut when cannot be being cut again, qiao Busi begins to do him " simple with dedicated " . "He always believes, the most important decision is not what you should do, however you decide what to to do, " the Nihaosi that ever held the position of old man of malic company public relations says, "He is most simplification creed person. "He is most simplification creed person..

Qiao Busi often says, his world is so simple. But the lifetime that reviews him: Be born to meet with before long abandon, on century 80 time push a malic company again by the person, the body when ca the most popular scooby costume reer career contracts cancer... rough, failure, adversity, be elbowed out by the person always is to accompany his left and right sides.

2005 in the speech of Stanford university, namely diagnose suffers from go up the 2nd year of pancreatic cancer, qiao Busi says, "33 years in the past, I look at me in the mirror to ask everyday, ' if today is the last day of my this lifetime, what should I do today? ' discover when me successive a lot of days my answer is ' not ' when, I know, what should I change " . "Remember, your time is limited, accordingly, do not waste time in the life of others. I won't do the richest the person that lies in graveyard however... oneself tell what we made today before I want to go to bed everyday only wonderful achievement. I won't do the richest the person that lies in graveyard however... oneself tell what we made today before I want to go to bed everyday only wonderful achievement..